Paul is a Marketing Leader with extensive experience developing and launching innovative marketing campaigns around the world. At Leafly, Paul has the exciting challenge of leading all marketing & advertising efforts for the company worldwide, including Digital/Social, Content, CRM, Print/OOH, Television/Radio, and Events/Sponsorships.

Prior to joining Leafly, Paul served as the global lead for Social Media Campaigns across Microsoft, leading innovative social campaigns for the launch of Windows 8, Microsoft Surface, partnerships with the NFL, ESPN, Sundance Film Festival and many more. Paul’s efforts helped to transform Microsoft into a leader in the social space – growing the companies social audience from 10 Million to over 80 Million, and he was also responsible for all social television campaign integration and paid media execution, including the “Empowering” campaign for the 2014 Super Bowl.